Section outline

  • Introduction

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    The IDéO© method is an approach designed by Professor Christophe Schmitt to develop an entrepreneurial scenario. It allows you to explore the various dimensions of value creation and entrepreneurial strategy in a structured and comprehensive manner. Thanks to this method, you will have the necessary foundations to develop a project around an opportunity, while verifying its consistency and soundness.

  • Working documents

  • About the PeeL

    Created in 2011, the Lorraine Student Entrepreneurship Centre (PeeL) aims to develop an entrepreneurial culture within the University of Lorraine. This involves awareness-raising, training and support initiatives. Since its creation, more than 4,200 student entrepreneurs have been supported. In 2024/2025, with 676 student entrepreneurs, the University of Lorraine is the most entrepreneurial university in France for the tenth consecutive year!

    To contact PeeL and arrange an initial meeting: peel@univ-lorraine.fr | 03 72 74 07 02

  • Bibliography

    • Schmitt, C. (2020). Nouvelles perspectives en entrepreneuriat. Paris : Vuibert.

    • Schmitt, C. (2019). Aide-mémoire Entrepreneuriat : Concepts, méthodes, actions. Paris : Dunod.

    • Schmitt, C., & Garel, G. (2018). La fabrique de l'entrepreneuriat. Malakoff : Dunod.

    • Schmitt, C. (2015). L’agir entrepreneurial. Montréal : Presses de l’Université du Québec.

    • Schmitt, C. (2015). L’agir entrepreneurial, repenser l’action des entrepreneurs. HAL CCSD.

    • Schmitt, C. (2012). La valeur des produits et des services en PME (2e éd.). Berne : Growth Publisher.

    • Filion, L. J., Ananou, T., & Schmitt, C. (2012). Réussir sa création d'entreprise sans business plan : en construisant son opportunité, en travaillant son intuition, avec les approches IDéO et SynOpp. Paris : Eyrolles.